UX/UI Design
  1. MenoCare App
  2. GrowMate Website
  3. LiveMatch
  4. Therapy Platform (On Going)

Brand Design
  1. FIRA Coffee


Graphic Design
  1. Posters and Flyers Design
  2. Therapy Platform Logo

Video Editing
  1.  Greyhound Overbreeding

Photography
  1. Landscaping


Paintings
  1. Portraits

Information
Email 

MenoCare: Empowering Menopausal Wellness



MenoCare is a Comprehensive Support App.
Target Users: Women who are pre-menopausal or undergoing menopause.
Integrated Platform: Combines health management and support.
Key Features:
  • Health recording.
  • Doctor appointment scheduling.
  • Community support forums.
  • Real-time health monitoring.
Advanced Technology:
  • Uses AI for personalised feedback.
  • Incorporates wearable technology for instant symptom alerts.
User Experience: Ensures a seamless and supportive experience.
#The winner in the UX Design Challenge at IterateUX







My Roles & Responsibilities
UI/UX designerTeam
4 UI/UX designers and 2 mentorsTimeline
March 5 - April 24

(6 weeks)Tools
Figma, Discord, Miro, Notion, Canva

Home Screen
 Alert
Find a doctor
AI Assistant

Log Symptoms 
Community 
Find friends
Profile

01

Problem Statement

Menopausal women often lack critical knowledge and support during this transitional phase, which can significantly affect their quality of life. 
The market lacks a comprehensive menopause application, leading to the need for multiple apps, higher learning costs, and lower user accessibility.
MenoCare fills this gap:
  • Education and management
  • Mental and emotional support
  • Integrated features
  • User-friendly interface


02

Goals

Main goal: our goal is to develop an all-inclusive mobile application that serves as a supportive companion for women undergoing menopause. This app aims to address the identified gaps and provide resources they need to thrive during this phase of life.
Business Goals:
  • Serve an under-served market.
  • Prioritise the health and well-being of menopausal women.
  • Aim to become a leader in this healthcare segment.
Product Goals:
  • Comprehensive Features: Including symptom tracking, personalised health advice from AI, expert connections, and community features..
  • User-Friendly Design: Ensure intuitive usability.
  • Data Security and Privacy: Maintain high data security and privacy standards.


Research

User Interview

In this user interview, four women from India, Singapore, and China, aged 45-60 by asking 10 questions, shared insights on menopause, discussing their awareness, personal impacts, and coping strategies. Key findings include:

YIke,49
Janaina, 58
Mamta, 53
Qinn, 55
  1. Awareness and Timing: All knew about menopause by their mid-40s, with varying levels of understanding about its symptoms.
  2. Personal Impact: Experiences ranged from relief at ceasing menstruation to challenges like insomnia affecting work productivity. Coping mechanisms involved lifestyle changes and seeking information online.
  3. Symptoms and Support: Reported symptoms included skin dryness and fatigue. Support levels varied, with some feeling isolated due to cultural stigmas.
  4. Cultural Influence: Attitudes towards menopause varied widely, from taboo and silence to more open discussions allowing for adaptation.
  5. Lifestyle Factors: Physical activity and diet were essential in managing symptoms, particularly to mitigate mental health risks.
  6. Education: There is a significant gap in menopause education, underscoring a need for better public health initiatives.
  7. Healthcare Provider Attitudes: Responses from healthcare providers were mixed, with some trivializing symptoms as merely age-related.
  8. Sexual Health: Menopause significantly impacted sexual health, prompting the use of lubricants and hormone treatments.
  9. Technology Use: There was interest in using technology to monitor health, preferring devices that integrate well into daily routines.
  10. Wearable Preferences: Desired wearables included practical yet stylish options, like smartwatches and decorative jewelry, that blend functionality with fashion.

These findings highlight the importance of enhanced cultural sensitivity, better healthcare interventions, and supportive technologies for effective menopause management. Additionally, developing a wearable product that integrates with a mobile app would be beneficial. This app should include features such as in-app learning about menopause, connections to healthcare providers, recommendations for physical activity and diet, and tools for tracking daily routines.
Research

Competitive Analysis

Balance
Menobox
Midday
Caria
Health & Her

Conducting a competitive analysis is crucial to creating a comprehensive menopause app. Comparing existing apps helps identify market gaps and essential user features.
We identified 4 key areas for optimization and development:
Guidance:
  • Provide reliable, research-backed information on menopause.
  • Empower users to effectively manage symptoms.
Doctor Consultation:
  • Feature for scheduling consultations with menopause spezcialists.
  • Enhance user trust and app reliability through personalized advice.
Community:
  • Build a supportive community within the app.
  • Enable users to share experiences and receive support.
AI Personalizations:
  • Implement AI-driven features that adapt to user needs.
  • Offer customized advice and content based on user data and interactions.
These features will make the app a holistic tool for managing menopause, serving as a one-stop solution for health management, support, and personalized guidance.



Define

Journey Maps

By mapping the daily experiences of the menopausal individual, it becomes evident that tracking symptoms and accessing support are fundamental in managing menopause effectively. Our app is tailored to empower users with personalised tracking tools and a supportive community, streamlining symptom management and enhancing their quality of life. This approach directly addresses the needs uncovered through our journey mapping process.


Ideate

Information architecture

Before


After

Ideate

Initial sketches


Design

Wireframes



Test

Usability Test Insights


Design

Design System



04

Result

Success Metrics:
User Engagement: An increase in daily and monthly active users, signifying the app's usefulness in managing menopause.
User Satisfaction: High ratings and positive feedback from app stores and surveys, indicating satisfaction with the app's features and usability.
Health Outcomes: User reports of improved symptom management and overall health due to regular use of the symptom tracker and hot flash alerts.

Challenges:
Remote Collaboration: The team encountered difficulties with seamless communication and coordination, which affected the development pace.
Feature Prioritisation: Given a tight timeline, deciding on the most critical features to include initially was challenging. Learnings:
Effective collaboration, even remotely, is essential for project success.
Utilising the diverse skill sets within the team can lead to innovative solutions and a stronger product.

Future Recommendations:
Inclusive Research: Broaden the research to include transgender women to ensure the app meets their specific needs.
Multilingual Support: Offer multiple language options to cater to a global audience, improving accessibility and usability.
Smart Wearable Integration: Create customised options for smart wearables to enable real-time health tracking and alerts.
AI Customisation: Enhance the AI with customisable appearances, language options, and accents to personalise user interaction and boost engagement.
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